MISSION STATEMENT
Under the leadership of visionary and industry professional, Elsubie Louwrens, 33 and Me Talent Agency revolves around one profound goal - to assist artists and models across the African continent in launching their professional careers and making their dreams a living reality. As managers of a richly diverse pool of talent including, actors, models, singers and dancers, our ultimate objective is to comprehensively identify, develop, educate and empower all of the artists the agency represents, to ensure the delivery of exceptional quality and insurmountable standards in terms of the talent directed to our clients. We are driven to secure talent placement to ultimately create sustainable jobs within the community. We believe wholeheartedly that quality trumps quantity.
- ELSUBIE LOUWRENS
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Chairperson and CEO
Powerfully equipped with 25 years of industry experience and knowledge, Executive Producer; Presenter on Season 1 of the “Live Your Dream” TV Show; Premiere Agent for AMDA, the number one performing arts college in America and Chairperson and CEO of 33 and Me Talent Agency, Elsubie Louwrens is actively involved in all spectrums of the music, film, fashion, entertainment and media industries.
As a trailblazer and industry leader, Elsubie not only produces the largest talent convention in Africa (The International Arts Talent Showcase), but elevates and casts light upon untapped talent and potential that she ardently fosters and drives towards international accolades. Elsubie’s ethos revolves around uplifting a nation to heights they never deemed possible – to set their hearts on fire for what they are most passionate about and to equip them with the tools necessary to bring their dreams to life. Most recently, Elsubie secured $17.4 million in international scholarships for the youth of our nation.
From personally starring in national films such as Leon Schuster’s Mr. Bones 2, numerous national series including Binnelanders, Egoli and Scandal to international on-set experiences for the BBC Hallmark Series, “Wild at Heart”, Bollywood Films as well as 21 national and 17 international TV Commercials – Elsubie’s wealth of industry knowledge and experience as a professional actress and commercial model yields an environment for up and coming artists to achieve excellence in the launching of their careers, and most importantly their dreams and ambitions. The dedication of her life to the entertainment industry reflects in the monumental success of the local and international artists and models that she so passionately manages.
Elsubie’s models have successfully booked internationally recognized brands including: Hugo Boss, NBA, Dolce & Gabbana and have furthermore graced the runways of New York Fashion Week, LA Fashion Week, SA Fashion Week and Mercedes Benz Fashion Week. International Films such as “The Giver”, starring Meryl Streep, Avengers, Disney’s “Queen of Katwe” starring Lupita Nyongo, The Journey is the Destination, 24 Hours to Live with Ethan Hawke and The Last Post are but a few of the films that Elsubie’s artists have been booked for. Singers under Elsubie’s management have made it through to the television rounds of American Idol, captivated crowds in the world-renowned Apollo Theatre and made their mark in the theatres of New York as working artists. The stages of Taylor Swift’s music video “Bad Blood” and Broadway itself has seen and welcomed the feet of dancers that Elsubie brought to the USA. She further excels in her vision by expanding local artists’ talent in making International Education accessible to the youth as the Agent for the New York Film Academy.
Elsubie assists these artists by securing partial scholarships to further their studies in the USA and truly refine their skillsets.
In inspiring thousands of South Africans to make their dreams manifest, Elsubie has stated that, “We might be a third world country, but we have first world potential”. As an empowerment leader, Elsubie drives the profound shift from poverty mindsets to mindsets of prosperity.
Elsubie has an unbridled passion for the music, film, fashion, entertainment and media industries and an undeniable ardency towards making local and international dreams become a living reality.
- ELOUISE JANSE VAN RENSBURG
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Director of Admissions for IATS
ELOUISE JANSE VAN RENSBURG
Director of Admissions for IATS
Having the invaluable experience of 14 years in the industry, and as the Director of Admissions for The Annual International ARTS Talent Showcase, Elouise’s leadership and vast experience has presented opportunities to aspiring artists and models from all walks of life to launch their careers both nationally and internationally.
Focusing on rural development, Elouise thrives on empowering and witnessing the exponential growth of the youth and young adults of the nation.
Elouise has been at the forefront of the television industry having made appearances in commercials and productions including: “Wild at Heart”- Hallmark Production, Vodacom Soccer World Cup TV Commercial, Telkom Soccer World Cup TV Commercial, Binnelanders, 7de Laan and has furthermore judged at an array of industry events and pageants. Elouise has training in modelling and has immersed herself in workshops in theatre and acting, ensuring that her knowledge of the industry is consistently relevant and up to speed to offer the best in her guidance of the young talent and their dreams that she personally nurtures.
- SAM WILLIAMS
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Content Creator, Social media Manager and system analyst
SAM WILLIAMS
Content Creator, Social media Manager and system analyst
Sam began working for the Fashion Line Dore as a Photographer and gained an excessive amount of knowledge in the Fashion and Modelling Industry. After a year Sam opened her own studio called "Scintillate Photography" and specialized in Model Portfolios and events, working large-scale events such as Mrs South Africa, Miss Mamelodi Sundowns and many others. It was from this, that Sam’s interest sparked in the entertainment world and began working as a Booker for Elsubie Louwrens in 2014, after years of successful bookings both nationally and internationally, Sam’s passion for helping Artists and Models reach their dreams grew from strength to strength and still does each day.
As the world changed and became more focused on online Social presence Sam became more passionate about online marketing and content creation. This lead Sam to a new area of the Entertainment Industry, working to ensure that 33 and Me Talent Agency as well as The International ARTS Talent Showcase, has an online presence that coincides with the success of the artists and the brands.
Through Content Creation and Social Media Sam celebrates the artists and their achievements as well as their unique prescense and showcases it to the world.
- JOHN JANSE VAN RENSBURG
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Talent Scout
JOHN JANSE VAN RENSBURG
Talent Scout
John has had extensive exposure to the Film and fashion industry for the past 9 years. He has worked as a Talent Scout for 33 and Me Talent Agency and Crew member at TheInternational ARTS Talent Showcase for the past 4 years where he has developed a passion for people and the Performing Arts Industry.
John matriculated from Selborne College in East London and truly enjoys giving back to his community and uplifting others.
With a great passion for people, IT, and operating systems John brings a large amount of expertise to the table when securing career opportunities for Artists and Models in the film and Fashion Industry on a Local and International level.
- GERHARD JANSE VAN RENSBURG
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Booker and Talent Scout for 33 and Me Talent Agency Cape Town
GERHARD JANSE VAN RENSBURG
Booker and Talent Scout for 33 and Me Talent Agency Cape Town
Gerhard is a highly respected and ethical figure in talent scouting, known for his faith and remarkable people skills. He is committed to doing what is right and has an exceptional ability to connect with people.
Gerhard is renowned for discovering and nurturing promising talents and has an unparalleled talent for identifying the "it" factor that sets stars apart. His faith provides him with the strength to navigate the often turbulent waters of the entertainment industry and ensures that his actions align with his values.
As a Booker and Talent Scout, Gerhard continues to shape the future of the industry with unwavering ethics and an unmatched ability to connect with people.
- THAPELO HLOPHE
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Booker for 33 and Me Talent Agency
THAPELO HLOPHE
Booker for 33 and Me Talent Agency
With a career spanning a remarkable array of achievements in the entertainment and media industry, Thapelo brings unparalleled expertise and a wealth of experience garnered from a career highlighted by notable contributions.
Thapelo has had great success in the industry with well known brand names such as Coca Cola for the 2018 World Cup commercial, KFC, Kelloggs, Generations TV series and walking as a Runway Model for local fashion designers.
As a mentor, Thapelo is deeply invested in the personal and professional growth of his clients. He offers guidance and support, helping them navigate the often challenging landscape of the entertainment industry. His approach is holistic, considering not just career aspirations but also the well-being and development of the individuals he represents.
In an ever-evolving industry, Thapelo Hlophe remains a steadfast figure, continuously adapting and innovating. His journey is a testament to the impact of passion, hard work, and a relentless pursuit of excellence. Whether behind the scenes or at the forefront, Thapelo's influence is felt far and wide, making him a true luminary in the world of talent management.